2016 Mobile Excellence Awards

9th Annual Mobile Excellence Award Winners Announced

Innovators in Mobile Entertainment and Technology Recognized at VIP Events in Hollywood

January 27, 2016, Los Angeles, CA—The Mobile Excellence Awards (MEAs), now in its 9th year, honored the 2016 Best of Mobile winners at two exclusive events attended by leaders representing the entire mobile ecosystem: entertainment, technology, media, and marketing.

Industry luminaries and global media outlets gathered at Soho House–the luxurious private club in West Hollywood–to celebrate achievements by companies and individual executives who have furthered the mobile industry and impacted how the world engages with mobile devices. Winners and key influencers were also treated to a networking breakfast the following morning at Cecconi’s, renowned for its classic Italian fare.  

Affectionately known as ‘The Oscars of Mobile’, the MEAs has seen even more dramatic growth in the industry this year, particularly in video. “We couldn’t be more thrilled with the level of innovation and creativity we saw in this year’s entries,” noted Sarah Miller, CEO of Axis PR & Entertainment, who is Executive Producer of the event. “As we enter our 10th year, it’s clear that the determination and sheer brilliance in the leadership of these companies are transforming the world we live in. It’s a fantastic time to be in mobile.”

Awards are greatly coveted, with winners drawn from a high caliber submissions pool from studios, brands, content providers, start-ups, products, carriers, and more. Categories address a range of mobile lifestyle experiences, including everything from video, music, games, social engagement, philanthropy, information, and wellness to shopping. The organization takes pride in recognizing both rising stars and established leaders at the top of their game.  

“We’re very excited that the Mobile Excellence Awards is heading into its 10th year with new partners, sponsors, innovators and leaders who have been instrumental in shaping the future of mobile,” said Miller. “We know that it’s the people who make this the special gala that it is, and appreciate the support from the community and event staff. It’s gratifying that we all share the same commitment to this dynamic industry because we believe in the positive impact mobile has had on our daily lives.”

The 9th Annual Mobile Excellence Awards are produced by Axis PR & Entertainment and sponsored in part by globally recognized companies such as Intel, El Rey Network, AstologyZone, and others. More information can also be found at   www.mobilexawards.com.

9th Annual Mobile Excellence Award Winners

Best Humanitarian    Operation Underground Railroad

Industry Star   Intel

Mobile Ambassador   Anjali Shastri

Best Branded Experience Made for Mobile  Futurama: Game of Drones

Best Delivery Platform for Mobile  OpenMarket

Best Entertainment Related Marketing Campaign  Univision for La Conecta App

Best Mobile Payment/Commerce  DailyUse Mobile Wallet

Best Kids Content for Mobile Ormco Corporation: Bethany Hamilton Damon Smile Emoji Keyboard

Best Live Streaming or Video for Mobile AWE

Best Mobile Analytics/Big Data Drawbridge App Traction Index

Best Mobile App/Service for Connected Daily Lifestyle IHG Translator App

Best Mobile Game(s) Futurama: for Game of Drones

Best Mobile Innovator Xpose, Inc.

Best Mobile Product Huawei for HUAWEI MateBook

Best Mobile Sports Augusta National Golf Club and IBM’s 2016 Masters Golf Tournament App

Best Mobile Utility /Productivity Application for on a Smartphone or Tablet  ChatWork 

Best Multinational Company   Brandtone

Best Original Content for Mobile  Kings of Fi$h

Best Social Community for Mobile   CI&T for Sprite RFRSH Na Lata

Best Technology Breakthrough   Tangoe for Mobility as a Service (MaaS)

Best User Experience for Mobile  SapientNitro for Minneapolis Institute of Art

Submissions open in Spring for the10th Anniversary.  We look forward to seeing great submissions again!


9th Annual Mobile Excellence Award Finalists Announced

Humanitarian Award

  • Miracle Messages
  • Operation Underground Railroad
  • SAP SE, Cloud-based App for ETiCCS Project

 Industry Star

  • Intel
  • Next VR
  • Instagram
  • Pokemon

Best Branded Experience Made for Mobile

  • Opera Mediaworks, GSN Skin Wars Campaign, (Now AdColony)
  • Futurama: Game of Drones (Wooga)
  • E! Entertainment “E! News app” 

Best Delivery Platform for Mobile

  • 365 Connect – Mobile Platform
  • Openwave Mobility, IP Traffic Manager (IP-TM)
  • AerServ
  • OpenMarket

Best Entertainment Related Marketing Campaign

  • MEC for Mission: Impossible – Rogue Nation
  • Tecate’s Have a Champion in Your Corner
  • Univision, La Conecta App
  • Kings of Fi$h

Best Mobile Payment/Commerce

  • DailyUse Mobile Wallet
  • Clover Networks, Inc., Clover Mobile

Best Kids Content for Mobile

  • Samsung Electronics America, Samsung Kids
  • Ormco Corporation; Bethany Hamilton Damon Smile Emoji Keyboard
  • Fingerprint, for Samsung Kids

Best Live Streaming or Video for Mobile

  • AWE, powered by Bottle Rocket
  • E! Entertainment “Live From E!”
  • Xpose, Inc

Best Mobile Analytics/Big Data

  • B2X, SMARTCARE Technology Platform
  • Pyze Inc., Pyze Growth Intelligence
  • Verto Analytics, Verto App Watch
  • Drawbridge App Traction Index
  • Intersec GeoInsights
  • UberMedia Retail

Best Mobile App/Service for Connected Daily Lifestyle

  • ShopSavvy
  • True Key by Intel Security
  • TrackR
  • MyLücke
  • IHG Translator App

 Best Mobile Games

  • Monkey Strength Productions, for Con Man,The Game
  • Futurama: Game of Drones (Wooga)
  • Archiact Interactive (Product: Lamper VR: Firefly Rescue) 

Best Mobile Innovator

  • Wallet Manager by Vibes
  • YouMail, Inc. for YouMail
  • Xpose,Inc

Best Mobile Product

  • BlackBerry DTEK50
  • Megaphone TV- Engagement Platform
  • Huawei – HUAWEI MateBook
  • Brandtone Trader

Best Mobile Sports

  • SapientNitro and The Miami HEAT App
  • VenueNext
  • iTeam Network powering Blitz Fantasy
  • Augusta National Golf Club and IBM’s 2016 Masters Golf Tournament Mobile Applications
  • 18Birdies
  • Tata Consultancy Services -TCS New York City Marathon App

Best Mobile Utility /Productivity Application for on a Smartphone or Tablet

  • SanDisk, a Western Digital Corporation brand – iXpand Drive app
  • ChatWork
  • iRetire by BlackRock
  • LogMeIn’s join.me
  • Citrix GoToMeeting Mobile App
  • SapientNitro for The Times & Sunday Times app for iOS

Best Multinational Company

  • ChatWork
  • Brandtone

 Best Original Content for Mobile

  • Opera Mediaworks, Hilton Hotels & Resorts-360° Video ( Now AdColony)
  • Undertone
  • Susan Miller’s Astrology Zone
  • Kings of Fi$h

 Best Social Community for Mobile

  • CI&T- Sprite RFRSH Na Lata
  • Pushdot 

 Best Technology Breakthrough

  • Criteo, Dynamic Email
  • HZO Protection Technology
  • Tangoe – Mobility as a Service (MaaS)
  • Synaptics, SentryPoint™ Security Suite

Best User Experience for Mobile

  • Hong Kong Trade Development Council
  • SapientNitro and Minneapolis Institute of Art
  • Astrology Zone®, Susan Miller Omni Media Inc.
  • ALEX AND ANI Mobile App
  • SAP SE, Redesigning Ferrovie dello Stato Italiane’s Logistics Portal

The Legacy Award for Mobile Ambassador which is bestowed to the individual who has most effectively supported the goals of the mobile industry, its programs, and the mobile community at large. (Selected by the MEA’s) will be revealed at the Awards reception in January.

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